point-of-sale display - Definition & Meaning

a promotional or advertising display located near the checkout counter or point of purchase in a retail store or establishmenta promotional or advertising display located near the checkout counter or point of purchase in a retail store or establishment

A point-of-sale display is a promotional display located near the checkout area or point where a transaction takes place, designed to encourage impulse purchases. These displays can feature products, special offers, or advertisements and are often placed in stores, supermarkets, or other retail environments. Point-of-sale displays are meant to catch the shopper's attention at the moment of purchase, often highlighting deals or products that may not have been previously considered. They can be in the form of stands, shelves, posters, or digital screens.A point-of-sale display is a promotional display located near the checkout area or point where a transaction takes place, designed to encourage impulse purchases. These displays can feature products, special offers, or advertisements and are often placed in stores, supermarkets, or other retail environments. Point-of-sale displays are meant to catch the shopper's attention at the moment of purchase, often highlighting deals or products that may not have been previously considered. They can be in the form of stands, shelves, posters, or digital screens.

例句

The store set up a point-of-sale display near the counter to promote their latest snacks.
商店在柜台附近设置了一个销售点展示来推广他们最新的零食。
At the point-of-sale display, I saw a buy-one-get-one-free deal on coffee mugs.
在销售点显示屏上，我看到了咖啡杯的买一送一优惠。
The store's point-of-sale display had a small rack of chocolates right next to the register.
商店的销售点展示在收银台旁边有一个小巧克力架。